R3 Partners Team Up to Offer Insights on Engaging New Customers in Archery Industry

Public participation rates in the archery and bowhunting industries are changing and this shift presents some unique challenges and opportunities for the archery industry in the coming years. Potential customers are interested in these traditional activities – if they are able to experience it in their own way. This is the message that the archery industry’s conservation partners have joined together to bring to the members of ATA at the 2019 Trade Show.